This is currently a full-time remote position. However, preference will be given to applicants within transit or driving distance of our home base in New York City to allow for regular in-person meetings in the post-pandemic future.
The Marketing team at LaPlaca Cohen is looking for a Digital Strategist to be a leading member of a small team, a creative, rigorous, and nimble group that is dedicated to developing powerful, cutting-edge media, marketing, and audience development strategies. We are looking for an innovative and strategic thinker who helps our clients maximize their impact through reporting on digital campaign analytics and sales trends, and making recommendations based on performance; optimizing SEM strategies; and fine tuning audience profiles and developing creative tactics for social media campaign (re)targeting.
Candidates should have a strong background in digital media, web analytics, social media, sales analytics and strategy, and SEM. They should combine big picture thinking – such as understanding the client’s goals, metrics, audiences, and future opportunities – with an acute attention to detail and ability to manage deadlines.